Helping businesses and people move from ambiguity to growth, with business thinking, marketing strategy, execution and education.
- Who
- Business growth and marketing consultant with experience across B2B, B2C and B2G. Core markets: Egypt, Saudi Arabia, the UAE and Qatar, with further exposure in Europe and the US.
- Track record
- A marketing career from 2011, a first venture in 2014, a digital agency co-founded in 2018 and acquired in 2021, and selected work with organisations such as Air Liquide, Atlas Copco and Coursera.
- Now
- Founder of Chapters Digital Solutions (2022), advisor to founders and companies, and lecturer at CIC running the Before the Grad programs.
- Next step
- Bring a growth or marketing challenge. See the four advisory areas.
Career & entrepreneurial journey.
- 2011
Marketing career begins
First professional role in marketing, in educational services and education marketing, within a group connected to several universities and schools.
- 2013–14
Marketing leadership
Progresses to Marketing Supervisor in the education sector.
- 2014–16
First venture: Cairo Art Space
Founder and Marketing Director of a creative space built around art workshops, artists, creators and creative communities. Independent marketing and consulting assignments across Egyptian sectors run alongside it, including media and healthcare.
- 2018
Agency entrepreneurship
Co-founds his first digital marketing agency.
- 2019 →Parallel track
Training & workshops
Professional training, corporate workshops and digital marketing courses, delivered alongside the agency work.
- 2021
Acquisition
The agency is acquired, backed by Saudi investment. Investor and group wording stays out until it is confirmed.
- 2022
Founds Chapters Digital Solutions
Business development starts in the UAE and expands internationally. Core presence: Egypt, Saudi Arabia, the UAE and Qatar.
- 2023 →Parallel track
Lecturer at CIC
Teaching in the advertising and PR area, Faculty of Mass Communication. Exact title and start date to confirm.
- OngoingContinuous track
Advisory & consulting
Advising companies, founders and institutions on marketing, growth, digital strategy and brand positioning, throughout the whole career.
Selected organisations.
A global brand in a regional market
Industrial and healthcare names, including Air Liquide, Atlas Copco and VitalAire.
Business exposure beyond Egypt
Regional work and presence across GCC markets, including Saudi Arabia.
Chapters Digital Solutions.
Eslam's current chapter: an agency serving organisations across Egypt, Saudi Arabia, the UAE and Qatar.
Business growth & marketing advisory.
- For founders
Founder & business growth
Growth priorities, positioning, offers, customer journey and the next practical moves.
- For leadership teams
Marketing strategy & direction
Senior diagnosis across brand, digital, acquisition, content and channels.
- For new ventures
Zero-to-one brand & go-to-market
From idea or early stage to a coherent market proposition.
- For existing teams
Marketing team & agency review
An independent look at your marketing, agency setup, gaps and direction.
Closing the gap between education and real work.
- Before the Grad · 4-day simulation
You Got Hired
Briefs, a client, a manager, a pitch and real feedback.
- Before the Grad · student builders
Solo Founder
Positioning, brand and marketing basics for a first venture.
- Before the Grad · working name
Get Booked
Portfolio and personal brand for student freelancers.
- Building
One-Man Show
A coming community for solo founders and small business owners.
Lecturing & workshops · no formal affiliation implied
Selected events.
Request a consultation, or invite Eslam to speak.
A few details to start the conversation.